Posts

Top tips for tackling bird flu
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Bird flu took the UK poultry industry by surprise last year, as the disease entered the country much earlier than predicted with cases occurring as early as November as opposed to mid-winter.
The disease has widely affected commercial and…

Poultry Sense and Lallemand Animal Nutrition collaborate
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Agri-tech company Poultry Sense and specific microbial solutions company Lallemand Animal Nutrition have joined forces to improve the reliability and credibility of data gained from commercial farm trials.
At a time when accurate data is…

Attention to detail during winter is key to broiler performance
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As winter fast approaches, it is vital that environmental conditions of broiler houses are optimised prior to chick arrival and right through the flock, to avoid poor performance and health problems.
Barry Thorp, veterinary adviser at Poultry…

CO2 levels are vital to bird health
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Maintaining optimum carbon dioxide (CO2) levels within poultry sheds is vital to bird health and performance, especially in young broiler chickens. Therefore, having the capability to monitor and identify inconsistencies throughout poultry…

Humidity key to bird performance
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Relative humidity can significantly impact broiler performance, especially at the early brooding stage of the production cycle. Consequently, having the capability to monitor and identify inconsistencies throughout sheds, will allow producers…

Data analysis benefits poultry farmers
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In its basic form, data analysis is the process of observing, refining and modelling data with the intention of discovering useful information to help inform conclusions and support decision-making, and this is exactly what is possible within…

Top tips on understanding farm data
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Data collection is an important part of poultry production. But, without detailed, informed analysis and interpretation, producers are at risk of not using the information provided to its full potential to inform business decisions that help…

Poultry Sense team continues to grow
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Two new members of staff have joined our team, as the business continues to grow. The latest recruits bring with them an expanse of expertise and have thrown themselves into the fast pace life that Poultry Sense offers.
Barry Thorp
Barry…

Technology can boost consumer confidence
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Despite UK poultry consumption continuing to rise with associated production up 2.2% compared to this time last year[1], it is one of the sectors that still needs greater investment in technology to aid supply chain visibility.
Mick Keyes,…

Remote monitoring can play a key role in maximising performance during challenging times
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With COVID-19 and low pathogenic AI causing broiler farmers to rethink their approach to flock management, the benefit of being able to remotely monitor bird health, welfare and performance is fast becoming apparent.
Alan Beynon, managing…